Implemented product messaging updates across all key features of Nulogy platform using the Solution Selling framework.

Landing Pages

This landing page was created to help Personify customers take advantage of a seasonal referral campaign. The referral process required several manual steps, and was not possible to track. This landing page increased referrals by 50%

This landing page was created to promote and nurture organic and paid traffic to sign up for Blockgeeks' Crypto Investment Masterclass. I designed this cohort based course from the the ground up, including learning objectives, active and community learning elements, and a roster of expert crypto investor guest speakers.

Full Website Refresh

This website and re-branding for Canadian SMB Hemisphere Freight & Brokerage was completely redone from scratch. Web copy and new url created to differentiate from enterprise competitors, highlight innovative value props, and connect to relevant market persona's pains and challenges.